PSA Tips:

• Make your PSA's printing large and easily readable.
   
• Email your PSA to: info@kedu.us. with PSA in the subject line.  Be sure to include start and end dates
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• You can also hand deliver or mail the PSA to our studios at Suite 16, The Gazebo Center, 2117 Sudderth, Ruidoso, NM  88345.
   
• Write your information in a format that can be read over the air, not as a list of details. Shorter, less complex sentences are better.
   
• Give simple contact information that can be both read and remembered easily, not multiple names and numbers.
   
• Do not make editorial comments about your event–just the who, what, where, when, and why. Don’t make it sound like KEDU is taking a position on your issue.
   
• Ticket prices cannot be read on the air unless it is a benefit for KEDU or your organization is also a 501(c)(3) public non-profit corporation.
   
• The total length should be such that it can be read in 60 seconds or less (about 100 words maximum). Extra details for those who call in can be added at the bottom. Always include one contact phone number for folks to call and get more information–i.e. ticket prices or fees.
   
• Phonetically spell out any questionable pronunciations, particularly names.

Following these guidelines carefully makes it more likely that a DJ or host will read your PSA on the air.